Man’s Search for Meaning

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Man’s Search for Meaning

 Author: Viktor E. Frankl  Category: History  Publisher: Beacon Press  ISBN: 978-080701427-1
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Recommended in Episode 16 – Corporate strategy in the age of global uncertainty and volatility
This seminal book, which has been called “one of the outstanding contributions to psychological thought” by Carl Rogers and “one of the great books of our time” by Harold Kushner, has been translated into more than 50 languages and sold over 16 million copies. “An enduring work of survival literature,” according to the New York Times, Viktor Frankl’s riveting account of his time in the Nazi concentration camps, and his insightful exploration of the human will to find meaning in spite of the worst adversity, has offered solace and guidance to generations of readers since it was first published in 1946. At the heart of Frankl’s theory of logotherapy (from the Greek word for “meaning”) is a conviction that the primary human drive is not pleasure, as Freud maintained, but rather the discovery and pursuit of what the individual finds meaningful. Today, as new generations face new challenges and an ever more complex and uncertain world, Frankl’s classic work continues to inspire us all to find significance in the very act of living, in spite of all obstacles.
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